Rajiv had a massive idea of creating a business of his own. But he had little to no idea as to how his business should grow once he starts it from the scratch.
In an age like this where business competitions are at all time high. And most of the business activities are being done online.
This fact is well cemented by the statistics which says that nowadays more budgets are being spent on online campaigning and promotion as compared to offline.
When it comes to marketing 55% of it is online marketing. With a greater share in marketing, about 72% of the total marketing budget is being used to serve this purpose.
Knowing all the facts and figures, Rajiv had a change of mind when he thought that he could do it himself.
Consequently, Rajiv decides to higher someone who’s field of expertise is online marketing. And hires a digital marketing consultant.
After that, his business takes off to new heights and now Rajiv is a very successful businessman with his business flourishing all over the country. And now Rajiv thinks of opening new branches of his business overseas.
See, how by simply hiring a digital marketing strategist Rajiv was able to turn his stakes to the good outcome concerning his business.
Not just Rajiv, but now a days almost every business and industry has their own digital marketing consultant.
But why is that?
What do they do?
Why you must hire a Digital Marketing Strategist
- Prepare a business development strategy – Let’s justify the name first before going any further. Like what they have in their name, i.e., strategist, they create values strategies for your business. No matter how efficient you may think of yourself but when it comes to business marketing, it is better if left in the hands of an expert. There are many aspects of business marketing especially when it comes to online and handling all by yourself can prove disastrous.
- Efficiency over cost – most of the time a business entrepreneur dreads to higher digital marketing strategist because of the cost. Marketing itself is not hassle free much less doing it online. This is why it comes a little heavier on the pocket. But given the many aspects of digital marketing doing it after learning it on your part can have more risk of loss than the cost of hiring digital marketing strategist.
- Less time consumption – while addressing digital marketing one can insist on hiring the professional. There are many reasons for one being the extraordinary results that you will see in the growth of your business when strategized by someone who is well-equipped with all the knowledge that online marketing requires. Learning all that knowledge could prove a lot tedious and time consuming than one think. This is why hiring someone who already knows it all will save you time consuming. Instead, that time could better utilized in developing growth-oriented business strategy.
Important Fields in Digital Marketing
Digital marketing in a broader saint comprises of several fields. By saying digital marketing, one encapsulates the many fields which includes: –
- Blogging
- E- commerce
- Content creation
- Email marketing
- Search Engine Optimization
- Website designing
- Use of analytics
- Social Media Marketing and so on
Learning or knowing all about it for a layman without any particular course or guidance becomes impossible. This is why it is important to higher a professional digital marketing strategist.
Where to Learn to be A Digital Marketing Strategist
To be a skilled digital marketing strategist first needs proper mobilization. Seeing the demands in digital marketing there are various institutions available for a person to upskill himself in this field.
Keeping the heart of the country namely Delhi in eyes one renowned institution can be cited in the name of Internet Scholars.
Having said that a brief information about the institution is given bellow for gauging it’s giving to its learners and choose accordingly.
Internet Scholars
Located in Delhi NCR, Internet Scholars has a well customized, holistic sets of courses to offer to its learners. One of the great specialties of the institution is its highly efficient educators who work diligently to give in tips knowledge training to its learners and make great digital marketing aficionados.
Its special offerings include flexibility of learning. It provides both online and offline mode of learning can learn as per his convenience.
When it comes to courses its it has a variety of courses to offer to its which special leanings towards up to development and website designing.
Along with this it also gives special attention to Skill development program, social media optimization (SMO), search engine optimization (SEO), Pay per click (PPC).
Apart from this, there are other fields that are adequately being taken care of which substantiated their motto of practice over theory. This includes: –
- Live projects
- Summer internship
- Placement partnership with 15+ companies
- 50+ modules
To full film all this internet Scholars has in diversified offerings in its courses which includes: –
- Digital marketing training
- Search engine optimization
- Social media optimization
- Pay per click
- Web design
- Photoshop
- The basics of content writing
- CMS development in WordPress
- Email marketing
- Social media marketing
- Lead generation for businesses
- Add placement in Google search engine
- Online display of advertisement
So, if one need to be a skillful digital marketing strategist one can without any doubt consider internet scholars. The diversified courses it offers allows a person to choose the particular field of digital marketing that interests him the most.
The duration of the courses, however, differs depending on the course one opts.
Conclusion: Does digital marketing have become the new trend of a world who is slowly turning into digital in every aspect. From business to industry everybody is of need to have an efficient digital marketing strategist to look after their businesses online marketing strategies. Therefore, it is crucial for an industry to higher Professional who could fulfill the various demands of di
